WVHKFC Outreach Committee
10:00 A.M.-12:00 noon
The WV Healthy
Kids Coalition (WVHKC) Outreach Coordinators met on Wednesday, October 16, 2020
at the WV Hospital Association Offices.
welcomed everyone and asked for self-introductions.
Pore provided an update from the recent Robert Wood Johnson Foundation site
review. They have asked for significant changes for the operation of the
-Hire a full-time Project Director—Julie Greathouse has been hired full-time,
effective November 15, 2020.
-All outreach activities will be asked to report in the same format as RWJF
(The primary care outreach sites are exempted from this because their
efforts are not currently considered a match for the RWJF Grant)
-Strengthen our simplification and coordination efforts—New committees have
-Old committees continue to operate:
Steering Committee continues to function but has added the Director
of the Medicaid Program (Nancy Atkins) and staff from the
Eligibility Policy Unit (Sherry Stenton) to its ranks.
Policy Committee continues under the direction of Carol Sharlip.
Prevention Committee continues under the direction of Janet Hunt.
The WVHKC outreach coordinators will continue to meet bi-monthly
with committee meetings during the morning.
Carol reviewed the 2002 position statements and ascertained that the WVHKC
still supports the issues. The WVHKC adopted the position to support an increase
in tobacco taxes so it will be added to the list of current priorities.
Back-To-School Activities—Pam Gunter
The Back-To-School events resulted in approximately 500 children enrolling in
CHIP during the two month period from August 1-September 27th.
There were approximately 38 events scheduled throughout the state including:
Kids Classic Festival in Beckley
March of Dimes walks in Elkins and Bluefield
African-American Community Youth Festival in Beckley
Buck Wheat Festival in Beckley
Wirt County Fair
Craigsville Fall Festival
There was a 5
county multi-media campaign that focused on those counties with the highest
number of uninsured children. There were radio ads, television spots on cable
networks and newspaper ads "Don’t Miss the Bus".
The numerous community activities combined with a targeted advertising
campaign resulted in 1694 information calls to the CHIP Hotline, a significant
increase in the number of calls. For example:
July (prior to the ad campaign and the community events) - 1290 calls
August (campaign begins) - 2144 calls
September (campaign continues through end of September) - 1694 calls
Nancy Tonkin reported that 400,000 NIE inserts were printed and distributed to
the school boards and through home delivery of the Charleston Gazette,
Charleston Daily Mail, Beckley Herald, and Princeton Newspaper. Outreach
coordinators informed the group that the schools did distribute them to the
community schools for students to take home and/or use in the classrooms.
Policy Update—Sherri Sergent
Sherri has replaced Eddie Ingles in the Policy Unit and will hopefully
continue to attend and provide timely updates in policy issues for the
Coalition. She suggested that outreach coordinators get to know their local
eligibility workers, especially the newest ones.
She reported that SSI income does not count in the needs group when
determining CHIP or Medicaid income. They do not count as a person in that group
either (don’t count income or the individual). She is willing to answer policy
questions, contact her at
Nominees for Champions for Children—Nancy Tonkin
During the Celebration Dinner on December 10th, the WVHKC will provide some
awards for individuals who have significantly helped the enrollment of children
and families into health insurance programs. Nominations are due October 25th
for the award. Forward them to Nancy at
or fax: 304-344-4139. Nomination forms were e-mailed out to outreach
There is a new report on Oral Health regarding dentist’s attitudes
to serving Medicaid and CHIP patients—to be reported on during the
January WVHKC meeting.
Better Health for WV Women Conference scheduled for January 18-19,
2002 in Charleston. Check out the web page:
March 10-16—Week of the Uninsured
The WV HKC will meet on Wednesday, January 15, 2003
at the Office of the Governor’s Cabinet on Children and Families at 210 Brooks
Street, Suite 300.